Simple pricing. BAA on every plan.

Pricing is based on your monthly tracked actions: pageviews, events, downloads, outlinks, and site searches. Every plan includes a signed Business Associate Agreement and 100% US-hosted infrastructure.

Founding pricing. New plans with updated pricing arrive soon. Lock in today and keep your rate.
Starter
For a single practice getting compliant.
$299/mo
Book Demo
Highlights
  • Up to 10,000 actions
  • 1 Website · 1 User
  • Ghost Metrics BAA
  • HIPAA-compliant hosting
Standard
For a practice growing its reach.
$399/mo
Book Demo
Highlights
  • Up to 250,000 actions
  • 1 Website · 5 Users
  • Ghost Metrics BAA
  • Data ownership & activity log
Most popular
Premium
For groups scaling acquisition.
$499/mo
Book Demo
Highlights
  • Up to 1,000,000 actions
  • 5 Websites · 10 Users
  • Ghost Metrics BAA
  • Funnels, cohorts, heatmaps, A/B & more
Enterprise
For health systems & multi-site groups.
Custom
Book Demo
Highlights
  • Over 1,000,000 actions
  • Over 5 Websites · Unlimited Users
  • Custom BAA available
  • All advanced analytics

Compare all features

Everything each plan includes, side by side.

FeaturesStarterStandardPremiumEnterprise
Usage
Monthly price$299/mo$399/mo$499/moCustom
Monthly actions10,000250,0001,000,0001,000,000+
Websites1155+
Users1510Unlimited
Compliance & data
HIPAA-compliant analytics
HIPAA-compliant hosting
Data ownership
Business Associate AgreementGhost Metrics BAAGhost Metrics BAAGhost Metrics BAACustom BAA available
Agreement redlinesMinor editsCustom terms
Activity log
Core analytics
Real-time analytics
Audience insights
Custom events
Conversions & goals
Reporting API
Advanced analytics
Funnels
Cohorts
Heatmap & session recording
A/B testing
Media analytics
Search engine keyword performance

Pricing questions

Is the BAA really included on every plan?
Yes. We sign a Business Associate Agreement with every organization we work with, including Starter. Our standard agreement is ready to sign on every plan; if you need edits, minor redlines are available on Premium and custom terms on Enterprise.
What counts as an action?
An action is any interaction we record: a pageview, a custom event you define (a form submit, appointment request, or click), a download, an outlink, or a site search.
Can I change plans later?
Yes. Reach out to our team and we'll handle the change. Depending on your contract, an upgrade or downgrade takes effect the following month or at the end of your current term.
Do you offer nonprofit or volume discounts?
Yes, reach out to our team and we'll tailor a plan for larger systems and nonprofit health organizations.

Ghost Metrics follows HHS guidance

Federal guidance lays out a compliant path for website tracking: route it through a vendor that signs a BAA, strips the PHI, and shares only de-identified data downstream. That vendor is Ghost Metrics.

“…the regulated entity can choose to establish a BAA with another vendor, for example a Customer Data Platform vendor, that will enter into a BAA with the regulated entity to de-identify online tracking information that includes PHI and then subsequently disclose only de-identified information to tracking technology vendors that are unwilling to enter into a BAA.”
U.S. Department of Health and Human Services seal
U.S. Department of Health & Human ServicesOffice for Civil Rights · HIPAA online tracking guidance

Quoted from public HHS guidance. Ghost Metrics is not affiliated with or endorsed by HHS.

Start with a plan that covers compliance from day one.

Install in two minutes, sign your BAA instantly, and see real data today.