Compliant analytics was priced out of reach. So we built our own.

Ghost Metrics began inside a healthcare marketing agency. Every analytics platform we evaluated for our clients either ignored HIPAA or priced compliance like a luxury, so we built the tool they actually needed.

We went looking for a tool to buy. We ended up building one.

As an agency running marketing for healthcare practices, we hit the same wall with every client: Google Analytics was off the table the moment PHI entered the picture, and the platforms that would sign a BAA were priced for hospital systems, not for the clinics and practices we worked with every day.

So we built our own: compliance engineered into the data pipeline itself, at a price a private practice can actually justify. It ran our clients' analytics first. It worked well enough that we opened it to everyone.

Privacy by default

PHI is stripped before anything is stored, not after.

Compliance as a foundation

A signed BAA on every plan, SOC 2 Type II, 100% US-hosted.

Priced for real practices

Flat plans a clinic can budget for, not an enterprise contract.

Proven on our own clients

We ran it for the practices we served before we sold it to anyone.

What we believe.

The principles behind every decision we make.

Trust is earned in the data

If a tool can leak PHI, it has already failed. We built Ghost Metrics so PHI is filtered out before anything is stored.

Clarity beats vanity

We surface the numbers that change decisions, not dashboards full of noise.

Compliance isn't a luxury

A signed BAA, encryption, and audit logs are table stakes, included on every plan and never upsold.

25M+
Visitors tracked monthly
0%
PHI exposure, by design
99.9%
Uptime SLA

The team behind Ghost Metrics.

Agency operators turned product builders. We've run healthcare marketing from your side of the table.

Jason Tanner
Jason Tanner
Founder & Chief Executive Officer
Chris Wathen
Chris Wathen
Co-founder & Chief Technology Officer
David Grinnell
David Grinnell
Co-founder & Chief Marketing Officer

Build on analytics you can trust.

Join the healthcare teams measuring everything that matters, compliantly.